Atlanta-based singer-songwriter Zale and I wanted to collaborate on a holiday-themed photo project, so we came up with the idea for a sexy Hanukkah calendar shoot.
Zale and I produced and styled a simple one-day shoot featuring various Hanukkah-inspired scenes. Zale, who is Jewish, then released one image on Facebook and Instagram on each of the eight nights of the holiday.
The photos were a hit among Zale’s followers, tripling average post likes and increasing comments and shares fourfold during their release period.
- Art Directors: Shane Tepper, Hannah Zale
- Photographer: Shane Tepper